1996
12 years old
SelfHome
First Windows app for VHS renting service including UI and UX, Front End and Backend, such us triggering and printing receipts and reports
2004
Education
IATI University, Estonia
Degree in Computer Science
2005
Aapron Cordinator and Superviser
Tallinn Aiport, Gravhan
Coordinating and improving efficientcy and quality within all client base. For example, VIP, Regular, US Ambassy, Military and Cargo flights
2011
CUSTOMER RELATIONSHIP MANAGER
Unibet Group LTD
Along with the Country Manager achieved the biggest growth among Emerging markets (10 countries) in 2012. Initiated many changes through the UX team which at the end positively affected all the CRM organization.
2013
UX DELIVERY LEAD (UX&D)
Unibet Group LTD
Supporting the UX, Commercial and Product teams with preparing promotional content layouts and multi-channel solutions. Taking ownership of newly released CMS elements and features. Planning and managing roll outs, migrations and product maintenance.
2016
UX ARCHITECT
Kindred Group LTD
Designing experiences for major online products, websites, apps and ensuring the scalability and future proof of the systems to support multi-brand enterprise strategy for 15 brands/ 30+ websites within Kindred Group. Collaborating with creatives and development teams to ensure optimal user experience on interactive solutions and cost-efficient implementation. Supporting UX Lead on user experience projects within the group.
2017
UX/UI Designer
Leovegas AB
Designing concepts and wireframes focusing on providing a cohesive user experience. Assisting in defining and gathering requirements from stakeholder. Helping to identify user needs by using available quantitive/qualitative data, conducting rapid/lean research and workshops with your team and stakeholders.
2018 - ongoin work
UX Architect/UI Designer
Scientific Gaming
Building Design Systems and Theming capabilities into SG Digital's products, improving the efficiency of the processes within global cross-functional teams. Defining UX for products and backoffices based on working with UCD methodology, conducting user researches, competitive analysis/heuristic reviews, prototyping, wireframing, designing.
RESEARCH
Look into customer base, produce surveys, benchmarking
ANALYSIS
Check available analytics data
DESIGN
Rapid wireframing, UI Designs
VALIDATION
Gather users and stakeholders feedbacks